NEW! "HOW TO PITCH YOUR OWN TELEVISION SHOW" with Lande Yoosuf, Casting Director/Producer, One Scribe Media

Thursday, May 1, 2014, 7pm ET / 4pm PT

If you have a great idea for a television show and you want to get it on the air, then you need to develop a pitch. The only problem is you don't know how to get that great idea to the network executives?

Submitting a new show idea to a network is called "pitching." There are certain things that go into making the perfect pitch, but the most difficult part of pitching may be finding someone who will listen to your great idea at all. If you want to learn how to pitch a TV show idea, then don't miss this informative evening on how to do just that!

With a background in casting hit shows for several cable television channels, Lande will teach you what it takes to brand show ideas and get the attention of TV Networks. Her insider's perspective from years of experience offers the perfect recipe needed in making you prepared to deal with today's television climate.

If you have a concept/idea that you believe deserves some attention, this workshop is for you! This workshop will highlight six basic elements of pitching a television show:

- THE VALUE IN UNDERSTANDING THE CREW - WHO ARE YOU? - WHO IS THE CAST? - TRADEMARKING QUALITIES OF CONCEPT - YOUR SHOW NEEDS TO HAVE SIX BASIC ELEMENTS - HOW TO CYA AND PROTECT YOUR IDEA BEFORE YOU PITCH

Lande Yoosuf is a television industry professional with several years of experience casting at numerous networks including MTV, NBC, WEtv, truTV, Bravo to name a few. Lande Yoosuf oversees all aspects of casting and production at One Scribe Media (www.onescribemedia.com) with a strong emphasis on story composition. She also facilitates workshops or consults anyone in need of guidance for pitching television programming. Her responsibilities help to ensure that her client's creative goals, vision and needs are met while keeping with One Scribe Media's expressed brand.

In addition to her work with One Scribe, Lande has a strong commitment to giving back. She mentors students aspiring to work in the media industry and frequently speaks publicly to youth about her professional journey. Lande is currently writing a book with the help of renowned college administrators, professors and best selling authors covering themes of media influence, sociology, gender and race relations, pop culture, women's empowerment and self image. Some recent works with her perspectives on these issues are on her blog with the Huffington Post (http://www.huffingtonpost.com/lande-yoosuf).

Ultimately, Lande hopes to contribute to women's increased control, ownership, and management of media by writing and producing a series of television shows. Lande graduated from Brooklyn College with a B.A. in Television and a minor in marketing. She resides in Brooklyn, New York.

Lande Yoosuf